For new general insurance brokers, one of the biggest challenges is to learn and remember their products and coverages from multiple insurers. All of the insurers offer a similar base…
How we define value. Value is emotional not logical. Each individual has his/ her own standards, expectations, needs and wants to determine the value of a product. If a client believes…
Most of the time, our focus is to close the sale before our competition gets it. All we want is to add another number in front of our name. Sometimes,…
Becoming a general Insurance broker is relatively easier and quicker than any other professional career in Canada. We just have to meet the minimum educational requirement, study couple of books…
In human history, we have seen three major revolutions. Agricultural, Industrial and communication revolution which includes computers and internet. Now we are standing at the cusp of 4th revolution which…
History tells us when ever we mix politics with business, results are nothing but economic devastation and complete collapse of free enterprise. This experiment was done many times in the…
We demand and expect loyalty in every segment of our lives. Whether it's business or personal relationships, loyalty is a virtue that is always appreciated and demanded. In insurance business,…
Most of the time we are too busy selling insurance products matching with client's requests. A prospect ask us for Auto, Home or Business Insurance quote and we quickly jump…
The concept of Emotional Labour was first researched & elaborated by famous American Sociologist Arlie Hochschild and discussed in her best seller book "Managed Hearts". Emotional labour is about managing…