Know what you sell; Product Knowledge
For new general insurance brokers, one of the biggest challenges is to learn and remember their products and coverages from
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Adapt to change & Offer great value (Part 2) June 20, 2018
How we define value. Value is emotional not logical. Each individual has his/ her own standards, expectations, needs and wants to
It’s not what you sell, it’s whom you sell. (Part 1)
Most of the time, our focus is to close the sale before our competition gets it. All we want is
Why broker training & mentoring is crucial for success?
Becoming a general Insurance broker is relatively easier and quicker than any other professional career in Canada. We just have
AI- The 4th revolution, are we ready?
In human history, we have seen three major revolutions. Agricultural, Industrial and communication revolution which includes computers and internet. Now
Insurance system in Alberta, fix it please
History tells us when ever we mix politics with business, results are nothing but economic devastation and complete collapse of
Loyalty, we demand
We demand and expect loyalty in every segment of our lives. Whether it’s business or personal relationships, loyalty is a
Selling Solutions, not products
Most of the time we are too busy selling insurance products matching with client’s requests. A prospect ask us for
Emotional labour and Insurance Brokers
The concept of Emotional Labour was first researched & elaborated by famous American Sociologist Arlie Hochschild and discussed in her