Loyalty, we demand

We demand and expect loyalty in every segment of our lives. Whether it's business or personal relationships, loyalty is a virtue that is always appreciated and demanded. In insurance business,…

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Selling Solutions, not products

Most of the time we are too busy selling insurance products matching with client's requests. A prospect ask us for Auto, Home or Business Insurance quote and we quickly jump…

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Emotional labour and Insurance Brokers

The concept of Emotional Labour was first researched & elaborated by famous American Sociologist Arlie Hochschild and discussed in her best seller book "Managed Hearts". Emotional labour is about managing…

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